DigiTax was created as an online accounting platform combining digital convenience with access to real experts. The identity needed to make a complex service feel clear, contemporary, and approachable.
The mark pairs a D with a field of pixels, translating the platform’s digital premise into a compact visual idea. A restrained palette and modular system carry that logic across the product and supporting materials.
CREDITS
Creative direction — Jesse Tyree Art direction — Lauren Occhiogrosso Design — Tyler Frisbee Development — Lyssa Howard Copywriting — Alexis Willey-Shippee
